Saturday, September 24, 2011

The Value of My Business Plan


After conducting research on experts views on the value of business plans, I became more aware of why it was so important. Brain Hill and Dee Powers are people that specialize in helping companies take their business to the next level. In one of their articles that they wrote, they state that it is very important to write a very detailed business plan. When I first started writing my business plan I did not have a clue of where to start. I was not sure on the actual concept of what I want my business to do. I also did not have an idea of how it would generate revenue, but I knew I loved music and working with the artist.

After doing some research and seeing what other experts had to say, it really helped me have a clearer understanding of what is needed. I started focusing on how my business and its services would be beneficial to my clients and community. Then I started to look more at how I could market my products and services. I took the time out to learn my market and how exactly I was going to target. After learning some of these things, I had to go in and redo my whole business plan and ideas. I had to get it more focused and see how it would grad the attention of my audience and possible investors.

My now updated business plan is more focused on who my company is, what we have to offer and how we will market the product and services to get revenue and cliental. I have change my marketing plan and also updated and focused on the sales and profit margin for each month. Hopefully after doing these necessary changes to my plan it will be more attractive to investors and also I can get started on building a strong following and client base.

The most important part of the part of my business plan to an investor is the financial part, which includes sales, and profits. They want to know that if they invest their money how long will it take for me to pay them back and still make a profit. Also what kind of services and products I offer and the way I marketing will be just as important. I have to make my company stand out and if it doesn’t then I could be in for some issues. 

Overall after reading articles from experts on business plans, it gave me a better understanding on how to research for funding and how to prepare to present my business. I also learn that I must understand how my business is different and how I can get my ideas to produce money and continue to be successful and beneficial to my clients and the community.


Sources:
http://ezinearticles.com/?Your-Business-Plans-Goals,-Objectives-and-Strategies&id=2406175

Sunday, September 4, 2011

Steps to creating a successful Business Plan

These two “experts” Brian E. Hill and Dee Powers, give some great information on how to create a great business plan.

About the experts:

Brian E. Hill is a successful educated man that helps many people turns their dreams into a reality! He has an MBA with a specialization in Finance and has held several position not to include he worked for a financial institute where he forecast and established planning and analysis functions. He also founded Profit Dynamics Inc and has 20 plus years experience in strategic planning and business planning.

Brain also has been recognized for his written articles and has been interviewed as an expert in the venture capital industry for numerous publications including Smart Money, Business Week online, and Business Journals in several major cities.

Dee Powers also has her MBA degree and have worked in several position including finances for the government, a retail firm and also in hospitality. She also has worked to develop financial reports, strategic planning, cash flow management and marketing planning. Dee Powers is also a founding partner in Profit Dynamics Inc, and have over 20 years experience in business planning, mergers and acquisitions, and marketing.

Dee has accomplished so much throughout her life including being interviewed as an expert on the publishing industry, from the author's point of view by The New York Times, Washington Post, the Associated Press and various local publications.

The company that these two started is called Profit Dynamic Inc, which is located in Fountain Hills, AZ. This is a research and consulting firm that focuses on entrepreneurs, small and mid-sized companies that prepares and reviews their business plans. The company is based out of Phoenix, AZ the do work all over the United States and other countries.

 Advice:

After researching I came across some articles that Brian and Dee gives advice on what you need in your business plan and how to completed it. One main thing that stood out to me is that he said you must have a well written and thought out business plan before anyone would want to invest.

They also give out three key points when creating your business plan, First you must:

  • Write a business plan that gets the attention of investors or lenders.
  • Figure out the process of finding capital, and how to get started
  • Also prepare to meet with investors and know what to expect

Once you began to focus on these things above, you will have an idea of what direction you want to take your ideas. Another important thing Brain said was that you must narrow down what it is your business will actually be offering and know your target audience.

Overall in their article on fo4funding.com Dee and Brain emphasized on how you must create a business plan that will appeal to investors. My goal is to get investor so interested in my company that they are will to put up as much money to see my dream happen. The article also talks about how you have to be clear in your management, executive summary and financial section how the company can make money and appeal to the audience. If you cannot get this done then the business plan still needs work. Finally you must have a great management team and have goals set or the company could fail based off of leadership. If you want to know more about how to create an effective business plan please read some of the Brain and Dee’s articles.

Source:

http://go4funding.com/Articles/

Sunday, August 21, 2011

Beyonce: 4-Night Stand at Roseland Ballroom!!!


According to billboard.biz Beyonce has made her mark again! On last Tuesday Beyonce did her 4-night-stand at New York Roseland Ballroom. Beyonce has taken many by surprise and once gain sold out each show within minutes. During this 4-night-stand she did singing, dancing and some story telling. She really dedicated this show to her fans, label executives and her old manager, her father Matthew Knowles.

More importantly not many artist today that I k now of can do a full 90 minute set full of dancing and singing, One thing that really made this show special was how she told stories of different situation she went through before she got to where she was. She began to giver her father Matthew Knowles recognition for supporting and doing things for the late group Destiny Child. She explain how he cancel one show the group had because Beyonce had went swimming and her nose was stopped up, and that really save them that night. She also gave credit to her father because he sent the groups song “Independent Women” to the producers of the movie Charlie’s Angel, without there permission but it was a success.

Beyonce was doing such an outstanding job with the 4-Night Stand tour that she sparks the attention of new Sony Chairman and CEO Doug Morris. She also had several other outstanding artists come to the show because her show drew so much attention due to being sold out every night. Beyonce is taking over the R&B, and pop, which is not a shock!

Overall Beyonce put on a great show for her fans and did not miss one beat with her dancing. She had her amazing all female band back her up and she as always performed in nothing but fierce wardrobe and shoes. Beyonce came in this tour full-throttle and did not stop until it was over. She graced the stage with her presence and she still has more to come. If you did not get a chance to go you really missed a great show.

Check out this clip from her show at Roseland Ballroom :














Sunday, August 7, 2011

Effects Of Social Media Marketing In The Music Industry!

According to most, many would say that the new digital landscape has cause a major disaster in the music industry. With all the reports and articles being published about the issue of digital downloading, many would believe that the music industry is declining. As of today many companies have not adapted to the new model of marketing and distribution online. However many companies including recording labels, publishing companies and such are embracing the digital technology. This change was covenant for many artists because it allowed them to distribute and market their music online.

My artist Ebonee and I utilize different social sites to do marketing and promoting to draw attention to her. Social media marketing was the best way for us to connect with a big group of people and get her music heard. We have also utilized certain key words so that we someone tries to search her in different search engines that she would be in the top searches.

After conduction some research, I came across an article on searchengineland.com. This article gave some great numbers on how the social media marketing has made an effect on people in different age groups, races and websites. Greg Finn states, that “the leading increase in social networking usage were those over the age of 35, which grew nearly twice as fast as those 18-35 in the same period”(Finn, 2011). This shows that many are adapting to the drastic change in digital landscaping. Everyone is utilizing different avenues of marketing through online technology. Not only does it save time but you can also target a certain market and gain a broader audience.

Lastly, in the same way that digital music for artists has allowed artist to connect and sale more music then ever before. The decline in purchasing CD’s physically has increased the sales on buy music through avenues like ITunes. Internet marketing, specifically social media marketing, allows an artist to target not only the local scene, but also an international base of fans.

If you want to know more about social media marketing you can check out the article below and get more detail information.

Sunday, July 24, 2011

Antonio “L.A.” Reid is official head of Epic Records!!!!!


According to BET, Antionio “L.A.” Reid is officially named the CEO of Epic Records!! I am not surprised about this at all! After all, he was president/CEO of Arista Records, which generated a half billion dollars annually. He is one of the most powerful Black men in the music industry.

While he commands a difficult music empire that includes some of the best-known and best-selling artists in the business, he also stays true to his producer roots by being intricately involved in the process. He has lead some of the biggest companies to success, like LaFace Records, Arista, Island Def Jam, The X Factor and Epic records. Not only does he succeed in executive roles, but he also is a great song writer, producer and A&R. I personally have no doubt in my mind that Epic Records will go to the next level. The oil drips from the top and the success of the company depends on its leadership. It was also stated that various artist from Jive Records will be brought to the new company, while others will be moved to RCA. Sony Music Entertainment has really made a great decision to have Mr. Reid lead their company. He will reunite with many artist he have worked with and also help push new artist. The company is bound to grow and do well but, I also wonder what major changes will he make with the company. Do you think this is a good idea to that he came to Epic Records? If you would like to know more about this please click on the link below.

http://www.bet.com/news/music/2011/07/19/la-reid-officially-named-head-of-epic-records.html

Also check out the video about this amazing opportunity below!


Introducing Unsigned Artist Kamari Long


Many are called but few are chosen, and this beautiful vocalist definitely is making her way in the unsigned world of R&B. Kamari Long is a singer, songwriter, producer that caters to her fans desires by creating music that speaks emotions that most cannot find words to express. Her music is emotional, memorable, and melodic. This talented artist has been singing since she was a young child. They say the apple does not fall far from the tree, because both of Kamari’s parents are very musical She has song in church choirs, and even competed in choral singing in high school. They say that everyone deals with life situations in a there own way, but Kamari took it in a creative direction. She utilized her writing skills as an outlet to express herself.  This was the beginning of Kamari Long the artist. Due to her family being in the army she has had the opportunity to travel the world at a young age and brings that to her writing. When you listen to a Kamari’s songs you will get lost in her world and storytelling. Kamari represents the strong, sexy, woman that knows who she is and does not conform for anyone nor anything. Her influences include Beyonce, Whitney Houston Keri Hilson, Destiny’s Child Karen Clark Sheard just to name a few. Kamari Long is currently a student at Full Sail University where she studies Recording Arts and is working towards a Bachelors Degree. She hopes to further he knowledge of the business and music aspect after graduation by staying in school to gain a Masters Degree in Entertainment Business so that she may continue to strive towards her goals as a Singer, Songwriter, Producer and future Business Woman. As of today Kamari hads done several performances at different venues through Orlando and she does not plan to stop. She is also part of an outstand group called the Inner Circle. This is a group of talented artist and producers that assist her with music. Check out her single What You Are and let us know what you think!!!








For further information on Kamari Long you may check out her

Tumblr -KamariLong.tumblr.com
Twitter - iAMKAMARI
Facebook-facebook.com/MissKamariLong