Sunday, August 21, 2011

Beyonce: 4-Night Stand at Roseland Ballroom!!!


According to billboard.biz Beyonce has made her mark again! On last Tuesday Beyonce did her 4-night-stand at New York Roseland Ballroom. Beyonce has taken many by surprise and once gain sold out each show within minutes. During this 4-night-stand she did singing, dancing and some story telling. She really dedicated this show to her fans, label executives and her old manager, her father Matthew Knowles.

More importantly not many artist today that I k now of can do a full 90 minute set full of dancing and singing, One thing that really made this show special was how she told stories of different situation she went through before she got to where she was. She began to giver her father Matthew Knowles recognition for supporting and doing things for the late group Destiny Child. She explain how he cancel one show the group had because Beyonce had went swimming and her nose was stopped up, and that really save them that night. She also gave credit to her father because he sent the groups song “Independent Women” to the producers of the movie Charlie’s Angel, without there permission but it was a success.

Beyonce was doing such an outstanding job with the 4-Night Stand tour that she sparks the attention of new Sony Chairman and CEO Doug Morris. She also had several other outstanding artists come to the show because her show drew so much attention due to being sold out every night. Beyonce is taking over the R&B, and pop, which is not a shock!

Overall Beyonce put on a great show for her fans and did not miss one beat with her dancing. She had her amazing all female band back her up and she as always performed in nothing but fierce wardrobe and shoes. Beyonce came in this tour full-throttle and did not stop until it was over. She graced the stage with her presence and she still has more to come. If you did not get a chance to go you really missed a great show.

Check out this clip from her show at Roseland Ballroom :














Sunday, August 7, 2011

Effects Of Social Media Marketing In The Music Industry!

According to most, many would say that the new digital landscape has cause a major disaster in the music industry. With all the reports and articles being published about the issue of digital downloading, many would believe that the music industry is declining. As of today many companies have not adapted to the new model of marketing and distribution online. However many companies including recording labels, publishing companies and such are embracing the digital technology. This change was covenant for many artists because it allowed them to distribute and market their music online.

My artist Ebonee and I utilize different social sites to do marketing and promoting to draw attention to her. Social media marketing was the best way for us to connect with a big group of people and get her music heard. We have also utilized certain key words so that we someone tries to search her in different search engines that she would be in the top searches.

After conduction some research, I came across an article on searchengineland.com. This article gave some great numbers on how the social media marketing has made an effect on people in different age groups, races and websites. Greg Finn states, that “the leading increase in social networking usage were those over the age of 35, which grew nearly twice as fast as those 18-35 in the same period”(Finn, 2011). This shows that many are adapting to the drastic change in digital landscaping. Everyone is utilizing different avenues of marketing through online technology. Not only does it save time but you can also target a certain market and gain a broader audience.

Lastly, in the same way that digital music for artists has allowed artist to connect and sale more music then ever before. The decline in purchasing CD’s physically has increased the sales on buy music through avenues like ITunes. Internet marketing, specifically social media marketing, allows an artist to target not only the local scene, but also an international base of fans.

If you want to know more about social media marketing you can check out the article below and get more detail information.

Sunday, July 24, 2011

Antonio “L.A.” Reid is official head of Epic Records!!!!!


According to BET, Antionio “L.A.” Reid is officially named the CEO of Epic Records!! I am not surprised about this at all! After all, he was president/CEO of Arista Records, which generated a half billion dollars annually. He is one of the most powerful Black men in the music industry.

While he commands a difficult music empire that includes some of the best-known and best-selling artists in the business, he also stays true to his producer roots by being intricately involved in the process. He has lead some of the biggest companies to success, like LaFace Records, Arista, Island Def Jam, The X Factor and Epic records. Not only does he succeed in executive roles, but he also is a great song writer, producer and A&R. I personally have no doubt in my mind that Epic Records will go to the next level. The oil drips from the top and the success of the company depends on its leadership. It was also stated that various artist from Jive Records will be brought to the new company, while others will be moved to RCA. Sony Music Entertainment has really made a great decision to have Mr. Reid lead their company. He will reunite with many artist he have worked with and also help push new artist. The company is bound to grow and do well but, I also wonder what major changes will he make with the company. Do you think this is a good idea to that he came to Epic Records? If you would like to know more about this please click on the link below.

http://www.bet.com/news/music/2011/07/19/la-reid-officially-named-head-of-epic-records.html

Also check out the video about this amazing opportunity below!


Introducing Unsigned Artist Kamari Long


Many are called but few are chosen, and this beautiful vocalist definitely is making her way in the unsigned world of R&B. Kamari Long is a singer, songwriter, producer that caters to her fans desires by creating music that speaks emotions that most cannot find words to express. Her music is emotional, memorable, and melodic. This talented artist has been singing since she was a young child. They say the apple does not fall far from the tree, because both of Kamari’s parents are very musical She has song in church choirs, and even competed in choral singing in high school. They say that everyone deals with life situations in a there own way, but Kamari took it in a creative direction. She utilized her writing skills as an outlet to express herself.  This was the beginning of Kamari Long the artist. Due to her family being in the army she has had the opportunity to travel the world at a young age and brings that to her writing. When you listen to a Kamari’s songs you will get lost in her world and storytelling. Kamari represents the strong, sexy, woman that knows who she is and does not conform for anyone nor anything. Her influences include Beyonce, Whitney Houston Keri Hilson, Destiny’s Child Karen Clark Sheard just to name a few. Kamari Long is currently a student at Full Sail University where she studies Recording Arts and is working towards a Bachelors Degree. She hopes to further he knowledge of the business and music aspect after graduation by staying in school to gain a Masters Degree in Entertainment Business so that she may continue to strive towards her goals as a Singer, Songwriter, Producer and future Business Woman. As of today Kamari hads done several performances at different venues through Orlando and she does not plan to stop. She is also part of an outstand group called the Inner Circle. This is a group of talented artist and producers that assist her with music. Check out her single What You Are and let us know what you think!!!








For further information on Kamari Long you may check out her

Tumblr -KamariLong.tumblr.com
Twitter - iAMKAMARI
Facebook-facebook.com/MissKamariLong

Sunday, June 26, 2011

Interview with Entertainment Attorney Ben McLane


I had the pleasure of interviewing Attorney Ben McLane about his experience and thoughts on the music industry. Over the years Attorney McLane has advised many people on the complex aspects of artist management, music publishing, administration, music licensing and other areas of the music business. 
Attorney McLane earned his undergraduate degree at Kansas State University. He also completed his law degree at Pepperdine University School of Law in Malibu, CA. Attorney McLane has a long list of experiences in the music industry with legal and business affairs at record labels, and has worked with artist managers. These opportunities were just a stepping-stone for Attorney McLane and his success. As of today, Attorney McLane and his partner Venice Wong run a well-known entertainment law firm in California called McLane & Wong Entertainment Law. He is licensed to practice law before all courts in the state of California. He has over 75 published articles on the music business and several other impressive accolades in the music industry. After contacting Attorney McLane, he was more then willing to do an interview with me.

In speaking with Attorney McLane, he expressed that he grew up loving music and decided to work on the business end because he did not have talent. His goal was to help other artists succeed and make it in the industry. I became very fascinated by how humble and excited he was about the careers of the artists he works with. He expressed some of the liabilities that he encountered in the music business. He also discussed copyright infringement, management and just his thoughts and opinions on making it in this industry. I posed a few questions about the industry to him. Here are the results of our discussion:

Me:
What constitutes copyright infringement?

Attorney McLane
Copyright infringement is when you are ripping off or using someone “else” song without their permission!

Me:
What do you recommend first time artists need to know?

Attorney McLane:
My best recommendation for a first time artist is to understand and master your craft, because if you do not put out good songs there is no real career there. Also pay attention to every detail!

Me:
What kind of music deals should artists look for?

Attorney McLane
The best deal an artist should look for is something with the shortest term with best pay!

Me:
What are your requirements to take on a new client?

Attorney McLane
My requirements are not too much! I just hope that they can pay for legal services and hopefully there is some form of talent there.

Me:
What are your fees for services?

Attorney McLane
 My fees vary case by case but I try to work with my clients so that they get the best results for their career.

Me:
What are good ways for artists to get financing for projects?

Attorney McLane
I feel the best way for anyone coming in the industry is to invest in yourself. Try getting funds from your fans, friends, family, church and other areas. Your career will only be what you put in it.

Me:
When going over details for an endorsement deal, what should an artist watch out for?

Attorney McLane
The main thing to watch out for when looking over endorsement contracts is the restrictions on endorsing other products.


Me:
Do you think it is best for an artist to stay independent or sign a deal with a big record label?

Attorney McLane
It varies case by case! It all depends on what the artist’s expectations are and what their goals are for their career.

Me:
What is IP? Is that important in the industry? What is the best way to protect IP in the music industry?

Attorney McLean:
Intellectual property (IP) refers to creations of the mind: inventions, literary and artistic works, and symbols, names, images, and designs used in commerce. It is very important to understand the different forms of IP and the best ways to protect them are to register and use them.

Overall Attorney McLane gave some great advice for future artists and their careers. He also stated that he is always on a mission to find the next best talent. If you would like to know more about Attorney McLane or utilize his services, you can go to his websites below.

twitter.com/benmclane (follow him on twitter for free music law updates)

Sunday, June 5, 2011

Industry Liabilities in the Music Industry (3 Cases)



Napster vs. RIAA

This case is an ongoing controversy on the Web. Napster is a company that allows people to find music by connecting them to the computers of millions of other users. It is the easiet way to find the MP3s they want, whenever they want, and share them with others. With all the people who support Napster, there are just as many that want to see it shut down. The Recording Industry Association of America (RIAA) is suing Napster for copyright infringement. RIAA found that 87 percent of the songs transferred through Napster are copyrighted. Musicians such as Dr. Dre and Metallica also sued Napster and now anyone who tries downloading their music will be banned. Napster has been banned on campus servers at 40 percent of the nation's colleges and universities. Copyrighted material being transferred through Napster has also upset several labels. Major labels, such as Warner Music Group, BMG Entertainment, Universal Music Group and Sony Music have sued Napster. They already won one partial victory in the suit, when federal Judge Marilyn Hall Patel rejected Napster's first attempt to have the case dismissed. Now companies in the industry wants more! They were asking the judge for a preliminary restriction against the company, to stop a huge volume of recorded material from being swapped through Napster while the suit goes to trial. Napster allows its users to trade MP3-format music files over the Web, which violates music industry copyrights and robs artists of royalties for the reproductions, according to the RIAA. Napster says it is protected under the fair use doctrine, similar to the use of videotape recorders. Another argument is that Napster is used to preview music, so the musicians who aren’t heard on the radio and all the music channels have a chance to be heard. Are these points good enough to sway the opinions of the people suing Napster?  I’m not supporting either side, I’m simply providing you with some information and you can make your own decision. If you would like to know more about this case the link is below

Source:
Napster Case. E-Business Ethic. Retrieved June 4th, 2011, from http://www.e-businessethics.com/napster.htm

Warner Brother Music Group vs. YouTube

This was a very interesting case that really help me to understand how copyrighting is very important in this industry. In this case Warner Brother has told YouTube that they do not want any of there music on this website. Warner Brothers stated, that their artist were losing money because videos that are on this site, are being played and they are not getting money for them. With that issue at hand YouTube was ask to take down all videos that were connect with their label! Now Warner Brothers have several different subsidiary labels under them like, Atlantic Records, Bad Boy Records, Elektra Records and much more. Also under these labels are several artists and with this being a large company, it would take years to take down every video that was posted on YouTube.  Overall this case was a result of a breakdown in negotiations between Google and the music label over a licensing deal.  Warner Brothers and YouTube were trying to negotiate the renewing of the licensing but there was no common ground. I feel personally that both parties could have worked this out especially since Warner Brothers is the 3rd largest label and YouTube is the most known company for videos. If you would like to know more about this case please click on the link below.

Source:
Warner Brothers Pulls All Videos from YouTube. Cnet News. Retrieved June 4th, 2011, from http://news.cnet.com/8301-1023_3-10127666-93.html?part=rss&subj=news&tag=2547-1_3-0-5

Eight-Mile Style LLC. Vs Audi

I really enjoyed reviewing this case and it had some good information about using music that was not authorized. According to billboard.biz, artist Eminem and his publishing company Eight Mile Style LLC, is suing Audi for there commercial for the new 2012 Audi A6 Avant. It was stated that they used his song “Lose Yourself’ as the background music. So lets check out the commercial bellow!


According to Eminem publishing company they already allowed Chrysler to use the song “Lose Yourself” for the Imported from Detroit campaign during the super bowl. As of now the issue is that there were some copyrighting violations and also Chrysler is upset that there personal idea and branding for their commercial was stolen by Audi.  Eight Mile Style filed a law suite in court in Germany for the use of the music. As of now they are not sure what actions Chrysler will take with Audi. The commercial however has not been aired in America yet. The plan is to file a cease-and-desist order to stop the commercial from being aired or supplying payment for use of material. I have also attached the video, Imported from Detroit campaign through Chrysler. I honestly believe that there was some type of copyrighting infringement going on with this case and that Eminem’s publishing company and Chrysler will have a good case. If you would like to know more about this case you can click below.


Source:
O’Leary, N. (June 03, 2011). Eminem’s Publishing Files Lawsuit Against Audi’s Chrysler like Ad. Billboard.biz. Retrieved June 4th, 2011, from http://www.billboard.biz/bbbiz/industry/legal-and-management/eminem-s-publisher-files-lawsuit-against-1005215172.story